Really impressed by this new Nike ad celebrating Lebron James’ path to a championship ring. The thoughtful spot uses Lebron’s story as the perfect embodiment of the brand’s ability-meets-effort message. I was rooting for OKC but I’m happy to see all the work Lebron put in pay off for him. It’s clear that he used all the negative elements that have surrounded him over the past 2 years to make himself a better person and player. I’m sure that struggle makes this crowning achievement even sweeter and there also has to be a quiet satisfaction to shutting up all the talking head clowns like Skip Bayless for good. I honestly don’t think it was possible for Lebron to give any more on the court than he did throughout this year and especially in the playoffs. It was a legendary season and a reward well earned. Congrats King.

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